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Senior Marketing Manager - IT Sector

- Comercial

Specializes in internet connection and related services Detalles del cliente Americanmultinationalcompany Descripción de la oferta * Be part of the management team, contributing to overall sales and marketing strategy



* Co-develop and execute a marketing strategy with the Marketing Director Germany, Switzerland and Italy to grow brand awareness and generate leads across relevant verticals at enterprise and mid-market level
* Identify, plan and measure ROI for key activities through a closed loop marketing process.
* Work in close conjunction with the EMEA Programmes team to represent the SP and PO market requirements for programmes which include customer retention, acquisition and existing customer growth
* Work in close conjunction with the EMEA Marketing Operations team to report on goals and key success metrics including marketing ROI
* Roll out highly target marketing programmes to high potential organisations to encourage engagement with the company.
* Plan and execute high impact product/solution/service launches within the SP/PO geographies
* Work in collaboration with the EMEA Central Marketing functions to ensure the delivery of assets and activities for the SP/POmarkets. These functions include PR, Marcoms, digital/web, brand
* Work with EMEA and Global Vertical Marketing Teams to ensure the SP/POSales Teams are educated and up-to-speed on all competitor and market analysis studies
* Work closely with the local sales teams, local management team (sales director and country manager), EMEA Marketing Ops and EMEA Sales Ops to measure/track lead performance accurately using Marketing Automation (Marketo) and CRM tools (SFDC)
* Manage the spend of the SP/POMarketing budget appropriately across the year to achieve the SP/PO marketing objectives Perfil del candidato * 8+ years marketing experience with a B2B technology, software, technology services, telco, hardware of similar organisation, ideally with a high value service or product.
* Fluent in English, Spanish, ideally Portuguese (or a combination of)
* Experienceofmanaging marketingteam (inthefuture),includingcareerprogressionplanning,performanceappraisalsand individualemployeeengagementandmotivation.
* Experienceplanning,executingandtrackingleadgenerationactivities,workingcloselywith salesteamstodriveleadconversion.Previousexperienceandunderstandingofclosedloop marketingautomationsystemsandSFDC.
* Excellentandeffectivecommunicationsskills,bothorallyandinwriting.
* Universitydegree;Business/CommercialEconomics/Marketing
* Comfortable with levels of role and programme ambiguity associated with high growth environments
* Experience of marketing programme execution (preferred global programme) within a specific local geography combined with closed loop marketing process Oferta de empleo Oportunidad de desarrollo profesional

Otro(a) Profesional
Senior Marketing Manager - IT Sector (Marketing)
1 Vacante(s)

Todas - Madrid (Comunidad Autónoma Madrid)


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Experiencia Laboral Al menos 0 año
Estudios mínimos Ingeniería Superior
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